Video Production: Anka

For the production of Anka’s brand video, our art direction team drew inspiration from the natural elements of the surrounding islands, using textures such as the unique rocky terrain of Tap Mun island, and the salt crusted mangroves along the coast, to show viewers a wilder, revitalizing side of Hong Kong. The idea was to show potential guests a tranquil environment away from the restless energy of the city.

To encourage viewers to imagine themselves traversing through this new world, our videography team focused framing close up textures with prime lenses, without fixating on the talent’s own characteristics too much. Anka is still in development under The Good Studio.

Kickstarter Video Production Notes