FOOD AND BEVERAGE
video production

Video Production: Krug x Rice

Video Production
Campaign Photography
Event Coverage

For Krug we created two projects in 2022 related to their annual campaign with single ingredients.

We first shot 4 separate social videos with their Krug Ambassade in Hong Kong, creating engaging short form content centered around POV footage.

Then we collaborated with Krug on a Krug x Rice event where we captured chef portraits and social imagery of their dishes.

Client: LVMH
Production House: Capsule48
Service: Video Production
Location: Hong Kong
Period: Q3 2022

For the Krug x Rice event, star chefs were invited to teach guests on how to cook and pair their rice based dishes with Krug champagne. Our video production house and photography team documented the event in a refined and tasteful manner in tangent with the prestigious Krug brand.

Event Production

Social Content Production

Our production house worked with Krug’s internal marketing team to show how Krug ambassadors pair the Asian staple, rice, with Krug champagne. Instead of showing a traditional video format, we opted to give a more human touch to these chefs, showing them vlog in “selfie-mode” their experiences and know-how.

Director: Anne Berry

Director of Photography: Kevin Cheung

Producer: Janice Leung Hayes

Production Company: Capsule48

Camera Operators: Kevin Cheung, Yogesh Gauchan

Photographers: Jonathan Lau, Ian Wong

Production Assistant: Marlise Chu

Editor: Kevin Cheung

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