As a former protégé of Alexander McQueen in London, designer Bettie Jiang worked her way to the top through hard-work and trust in her own remarkable vision. Upon moving to Hong Kong, she opened her own boutique studio focusing on tailored menswear.

Client: Bettie Bespoke
Service: Video Production
Location: Hong Kong
Period: Q1 2021

Marching to the Beat of Your Own Drum

Our friend Bettie Jiang has gone through fire to make her designs stand out in the crowded market of bespoke tailoring. Conversely, her illustrations are influenced by fluid movements of water and ink.