Video Production: DFS
Video Production
Post-Production
Marketing Campaign
We partnered our friends at local design agency Fifth Black and photographer Amanda Kho to create a campaign video for Masters of Wine & Spirits by DFS, the world's leading luxury travel retailer.
Client: DFS Group
Agency: Fifth Black
Photography: Amanda Kho
Production House: Capsule48
Service: Video Production
Location: Hong Kong
Production Notes
Our videography team had the pleasure of working together with boutique agency Fifth Black and photographer Amanda Kho to produce the campaign video for DFS’s Masters of Wine and Spirits. Amanda Kho’s art direction for the project had the intention of bringing elements of movement to still life photography. Matching her vision, our team created abstract moments of “moving still life” through moving platforms and lights. A motif of symbolic red was integrated to the production design, pairing DFS’s iconic brand color through selected props with their extensive collection of products. Combined with post-production treatment, the final video resulted in eye-catching abstract visuals, without departing from the high-end and iconic brand identity of DFS.
The marketing campaign production was completed in one month, with two days dedicated to product photography and video production. This campaign video was shown online and was put on display DFS’s stores across Asia.
